As a side remark, one of the things that I do think Rafael and his teammates really have right is an understanding of team spirit and team culture and human behavior. As his cofounder Stephen Kade said, take a bunch of primates with natural instincts and desires, put them in a room, in a very constrained environment, expected to do a certain mechanical task generally unrelated to those desires, Day in and day out for most of their lives – it’s crazy to think that this works even the slightest bit!!